Acer launches 5 smartphones in India

In what marks a clear shifting of gears from computers to mobile phones, Asian PC vendor Acer Inc of Taiwan launched five smartphones for the Indian market and announced it would be launching a total of nine models this year itself.
The smart handheld business group of Acer, which is the third largest vendor in the global PC market, launched its new line of smart handhelds in India as it wants to "capture the huge growth" Indian mobile market is witnessing. This represents a strategic move for the company, which is now aspiring to become a significant player in the ‘mobility market‘.

Acer is clearly not alone in this game. The urgency to move towards the mobile form factor has been shown by a number of other PC and peripherals vendors in recent past, most notable among them being the motherboard companies AsusTek and Gigabyte, and Indian peripherals manufacturer-retailer Intex among others.

The smartphones launched by Acer are designed to cater to the demands of increasingly sophisticated handheld users, and signal the company‘s continued ambition to break down the barrier between technology and people, and to make mobile Internet attractive and accessible to all, claimed the company.

“As the world’s number one in the Netbook market, and ranked second in the Notebook market globally, Acer has become a strong player in the mobile segment, continuing to offer our customers compelling solutions to their mobile requirements. This official launch in India marks the first step of our Smart Handheld Business Group in one of the world’s largest and fastest growing mobile market.” said Aymar de Lencquesaing, senior corporate VP, Acer Inc & president, smart handheld business group.

Like most smartphone makers, Acer has not made a distinction between business and personal entertainment centered users. It has launched five handsets in order to provide the business-oriented users and technology savvy consumers with the mobility and the versatility of a mobile office and infotainment-on-the-go.